How must a package service be advertised according to chiropractic law?

According to chiropractic law, advertising for package services requires transparency regarding pricing. Specifically, advertising must include the pricing for the minimum multiple units offered. This practice fosters honesty and clarity, allowing patients to make informed decisions about their care without encountering hidden costs. By clearly stating the minimum price for multiple units, the advertisement provides potential clients with an understanding of their financial commitment upfront. This requirement not only builds trust between chiropractors and patients but also aligns with regulatory standards designed to protect consumers.

Other advertising practices, such as omitting pricing, stating only the highest price, or suggesting prices available only upon request, may lead to confusion or misrepresentation, which is counterproductive to the ethical standards expected within the chiropractic profession.